Harrah's Entertainment Posts Odds On

PRIDE Fighting Championship's American Debut

"The Real Deal"

October 21, 2006

Thomas & Mack Center

Las Vegas, Nevada

Las Vegas, NV – All bets are on! Caesars Palace (sponsor of PRIDE Fighting Championship’s first U.S.

fight) and its Las Vegas sister properties (including Rio All Suites Hotel & Casino, Flamingo, Harrah’s,

Bally’s and Paris) have posted odds on “The Real Deal” bouts.

The event’s main card, featuring PRIDE heavyweight champion Fedor Emelianeneko and former Olympic

wrestler Mark Coleman, is among the fights listed in the Caesars Palace Race & Sports Book. Fedor is

favored to win by 13 to 1 odds (-1300) while Mark Coleman’s line is set to +800, setting him as the 8 to 1

underdog.

Tickets to PRIDE FC’s “The Real Deal,” sponsored by Caesars Palace, are available at www.pridefc.com or

1-866-US FIGHT. Ticket prices range from $50 to $700. PRIDE’s first U.S. card will also be featured on

Pay-Per-View for $39.95. Check your local cable or satellite provider for details.

For more information about PRIDE Fighting Championships, visit www.pridefc.com.

About PRIDE FC

PRIDE FC is organized by parent company Dream Stage Entertainment (DSE). Headquartered in Tokyo,

Japan, DSE has nurtured the growth of mixed martial arts in its native country and is now committed to

expanding into North America and the world. PRIDE FC matches the world’s fiercest fighters in competitions

of strength and honor, featuring an intense mix of combative sports such as wrestling, boxing, jiu-jitsu,

karate, judo, kickboxing and others. Originating in 1997, PRIDE FC has quickly earned a reputation for

creating a fight experience that trumps most rock concerts, with its mind-blowing action and theatrical and

cultural spectacle.

- Press Release from Kirvin Doak Communications (with a little editing from us - color)

(10/21/06)