New Partnership: Trump in Affliction’s Corner

Arlovski added to “Affliction Banned” MMA Show

July 19, 2008

Honda Center

Anaheim, California

On PPV

MANHATTAN, NEW YORK – Affliction, the premier fashion label for men who love hard rock and fast living,

pulled out its Trump card today when the company officially announced its partnership with Donald J. Trump

at a press conference held in Trump Tower. Trump addressed the press and outlined his involvement with

Affliction and their entry into the world of professional mixed-martial-arts (MMA) with its first event named,

“Affliction Banned,” scheduled for July 19, 2008 at the Honda Center in Anaheim, California in association

with Roy Englebrecht Events.

“We are very excited to be partnering with the most recognized and accomplished business mogul in the

world,” Affliction vice president Tom Atencio said. “Trump is a true visionary who shares our belief in the

future of MMA.”

“I have been a fan of professional sports since childhood, and I am particularly impressed by the athleticism,

courage, and strength of these disciplined athletes,” Donald J. Trump remarked. “This particular sport

resembles my business style of being fast paced, strategic, and aggressive…remembering to never give up.

I am particularly excited to partner with Affliction and become a major player in promotion of MMA; the

youngest and fastest growing sport to emerge in the last century.”

“I’ve been a big fan of fighting for years, going back to when Mike Tyson was in his heyday, and ‘The Battle of the Billionaires’ was the biggest wrestling event of all- time,” Trump continued. “July 19th will be an amazing event. MMA is exploding.”

It was also announced today that former UFC® heavyweight champion Andrei “The Pitbull” Arlovski has

officially signed to fight former IFL® heavyweight title-holder “Big” Ben Rothwell. The match has been

added to the already star studded July 19th MMA show on pay-per-view.

“I’m excited about participating in this new promotion with all of these great fighters,” Arlovski called in to

say. “I’m looking forward to fighting Ben Rothwell.”

“Affliction Banned” will be headlined by the much-anticipated return of Russian heavyweight superstar and

former undisputed PRIDE® champion Fedor “The Last Emperor” Emelianenko (27-1) in association with

M-1, against former 2-time UFC® heavyweight title-holder Tim “The Maine-iac” Sylvia (24-4), fighting out

of Iowa by way of his native Maine.

“Affliction Banned” will be distributed on Pay-Per-View and air live (9 PM/ET, 6 PM/PT) on cable and satellite

viewing in the USA and Canada via iN DEMAND, TVN, Shaw Communications, Viewer’s Choice Canada,

DirecTV, DISH Network, Bell ExpressVue and Star Choice for a suggested retail price of $39.95. The

telecast will be available in both standard and high definition television.

In 2005, Arlovski beat Sylvia (SUB1) for the Interim heavyweight title (champion Frank Mir was injured in a

motorcycle accident) and Andrei followed with successful Interim title defenses against Justin Eilers (TKO1)

and Paul Buentello (KO1). Arlovski was promoted from interim to undisputed heavyweight champion on

December 8, 2005 when Mir wasn’t fully recovered from a motorcycle injury. The Belarus-native Arlovski now

lives in and fights out of Chicago.

The exciting All-World undercard is stacked with Josh “The Baby Faced Assassin” Barnett (22-5), of

Seattle, facing-off stateside for the first time in two years in a grudge match against the only opponent to

ever knock him out, Brazilian strongman Pedro “The Rock” Rizzo (16-7); three-time All-America wrestler

Mike Whitehead (20-5), of Salt Lake City, takes on Brazilian sensation Renato “Babalu” Sobral (29-7),

of Costa Mesa, California; 2000 Olympic wrestling silver medalist Matt “The Law” Lindland (20-5), of

Oregon City, battles Brazilian favorite Fabio “Negao” Nascimento (8-3).

Tickets for “Affliction Banned,” ranging between $50.00 and $1,000.00, are on sale at the Honda Center box

office and also online at Ticketmaster.com.

Official Affliction Banned event shirt is on sale now at: www.afflictionclothingstore.com.

Affliction

Already a mainstay for the most elite athletes, heaviest bands, A-listers and the fashion conscious, Affliction

Clothing’s ability to set the bar high in fashion is evident in its collection’s indulgence of style and design,

focus on quality, and its trademark series of divinely executed, dark and powerful themes.

(www.afflictionclothing.com)

The Trump Organization

The Trump Organization encompasses global real estate development and global licensing, sales and

marketing, property management, golf course development, entertainment, entertainment and product

licensing, brand development as well as restaurants and event planning. Donald J. Trump is the Chairman

and President of the Trump Organization, a privately held company in New York. (www.Trump.com)
 

- From Full Court Press

- Photos courtesy of Full Court Press

Subject to change

(6/5/08)